CMN Kicks Off 2003 With Four New Clients
FOR IMMEDIATE RELEASE
COREY MCPHERSON NASH KICKS OFF 2003 WITH FOUR NEW CLIENTS
Diversity of New Client Assignments Mirrors Breadth of CMN Offerings
WATERTOWN, MA - Feb. 12, 2003 -- Corey McPherson Nash (CMN/ http://www.cmndesign.com), an award-winning integrated design firm providing branding, advertising, print and interactive services, today announced it has secured four new clients across a variety of industries. These clients include Harvard University's prestigious Nieman Foundation for Journalism in Cambridge, Mass., Watertown Savings Bank headquartered in Watertown, Mass., Billerica, Mass.-based Weather Services International, and Workscape, Inc. of Framingham, Mass. CMN will provide a variety of design services to each of these clients that mirrors the firm's breadth of creative offerings.
Harvard's Nieman Foundation for Journalism is dedicated to elevating the standards of journalism across the world. CMN will work with the Nieman Foundation to design a subsection of its Website (www.nieman.harvard.edu) as the Nieman Watchdog Journalism project. The Nieman Foundation's Watchdog project is intended to help journalists develop and utilize effective questioning techniques. The Watchdog Project will serve the core Nieman mission of elevating the standards of journalism by suggesting in an online format questions the press should be raising in reporting the major stories of the day.
For Watertown Savings Bank, an independent bank that has doubled in size over the past five years, CMN will create the bank's 2002 Annual Report.
Weather Services International Corporation (WSI), part of the Landmark Communications family of companies that also includes The Weather Channel, is one of the world's largest suppliers of real-time weather data, imagery and weather forecast services to commercial customers in the broadcast, aviation, energy, and government markets. CMN is developing a new "look and feel" for WSI's brand to communicate a more sophisticated, innovative and prestigious image. The project will address how the brand applies across both print and online media.
Workscape delivers online benefits and workforce management solutions to large enterprises, enabling them to transform the delivery and adoption of HR services across their organization and build a higher performing workforce. Workscape selected CMN to refine its brand image through a redesign of its corporate identity, marketing collateral and the company's public Web site.
About CMN
Now celebrating its 20th year of business, CMN provides thoughtful design solutions for branding, print and interactive communications for clients including Buckingham, Browne, and Nichols, Eastman Kodak, Clear Channel Communications and Cubist Pharmaceuticals, among others. With capabilities in print and interactive media, CMN analyzes and enhances brand equity throughout all applications. For more information, contact Andrea Naddaff at 617-924-6050 or email anaddaff@cmndesign.com.