Museum of Science, Boston Selects CMN To Develop and Design New Web Site
New Museum of Science Web Site Will Entertain, Engage and Enlighten Visitors
WATERTOWN, MA - March 22, 2006 - Corey McPherson Nash (http://www.cmndesign.com), an award-winning integrated design firm providing branding, advertising, print and interactive services, today announced that it has been selected to develop and design the new Web site for the Museum of Science, Boston. The new site will support efforts to boost attendance, enhance the online user experience, and provide tailored information to the diverse audiences who visit the Museum.
The Museum of Science remains on the cutting edge of science and technology education by providing innovative and interactive exhibits and programs for families, educators and individuals. As the Museum executes a plan to broaden its reach and expand its curriculum, the new Web site will focus on personalizing the user experience and capturing the Museum's ability to entertain, engage and enlighten visitors.
"CMN's obvious enthusiasm for this project and the studio's impressive portfolio made them the perfect fit for this project," said Emily Bottis, manager, Web development, the Museum of Science. "The new Web site will support efforts to enhance the overall Museum of Science experience and we are looking forward to seeing CMN 's ideas come to life."
"CMN will produce a Web site that supports the Museum of Science's reputation as the national destination for science and technology education within a fun, friendly environment," said Chris Klaehn, partner and director of account strategy, CMN. "For many visitors, educators and partners, the Web site is the first face of the Museum. The new site will be as inviting and illuminating as the Museum itself is."
The Museum of Science is Boston's most-attended cultural institution and one of the world's largest science centers, attracting visitors with vibrant public presentations and over 550 interactive exhibits. Highlights include the Thomson Theater of Electricity, the Charles Hayden Planetarium, the Mugar Omni Theater and the Current Science&Technology Center.
About Corey McPherson Nash
CMN is a creative studio that helps organizations enhance brand equity throughout their print and interactive communications. Leading education, technology, entertainment and professional services organizations choose CMN for thoughtful design and strategic insights into branding and message development. Clients include Monster, Tuck School of Business, Forrester Research, and Huntington Theatre Company. Visit CMN online at http://www.cmndesign.com, or contact CMN by phone at 617-924-6050.