CMN Updates Radio Disney Brand
CMN Helps Radio Disney Look Cool, Hip and Family-Friendly
WATERTOWN,MA, May 2, 2006 Corey McPherson Nash (CMN) today announced that it has provided branding and design services to Radio Disney. CMN worked with Radio Disney to develop a brand identity that is cool, hip and family-friendly and to create consistency and ease of use of the Radio Disney brand throughout all media.
"We have provided Radio Disney not only with an identity that accurately captures the fun and excitement of the brand, but also with tools to ensure that the brand is employed easily and accurately by all Radio Disney affiliates in their marketing endeavors," said Andrea Naddaff, partner, CMN. "We are thrilled to have been a part of refreshing the Radio Disney brand and streamlining its use."
CMN designed the new look specifically to target the diverse Radio Disney audience of kids and tweens, parents and advertisers. The updated Radio Disney brand will appear on marketing materials related to radio stations and programming featuring music and artists produced by Disney. In addition to the new brand identity, CMN also developed a style guide, ads and PowerPoint templates for Radio Disney in order to ensure consistent use of the Radio Disney brand.
CMN (http://www.cmndesign.com) is an award-winning integrated design firm providing branding, advertising, print and interactive services.
About Corey McPherson Nash
CMN is a creative studio that helps organizations enhance brand equity throughout their print and interactive communications. Leading education, technology, entertainment and professional services organizations choose CMN for thoughtful design and strategic insights into branding and message development. Clients include Monster, Tuck School of Business, Forrester Research, and Huntington Theatre Company. Visit CMN online at http://www.cmndesign.com, or contact CMN by phone at 617-924-6050.