Corey McPherson Nash Conducts Social Media Workshop for New England's Leading Association of Independent Schools
Discusses Using Social Media to Engage Audiences
Watertown, MA. October 15, 2009 –- Michael McPherson, Partner and Creative Director, and Ryan Evans, Director of Experience Design at Corey McPherson Nash, a leading national branding and design firm based in Watertown, Massachusetts, will deliver a presentation on social media today to the Association of Independent Schools in New England (AISNE). AISNE provides educational leadership and responsive services to its membership, as well as promotes equity, excellence and collaboration within the New England independent school community. Corey McPherson Nash has developed a reputation for both empowering its clients to harness the benefits of social media, as well as using it to support the firm's platform of thoughtful branding.
Today's discussion will focus on the relevancy and growing ubiquity of this emerging medium. McPherson and Evans will highlight specific examples of how tools such as blogs, Facebook, Flickr, YouTube and Twitter have become growing components of the communications mix.
“"As online communities such as blogs, Facebook, Flickr, YouTube and Twitter, have become growing components of the communications mix, schools need to develop strategies for using these new media to support their recruiting, fundraising and alumni networking efforts," said McPherson.
About Corey McPherson Nash
Corey McPherson Nash (Corey), a national branding and design firm, helps our clients connect better with their audiences through brand, print, interactive and social media communications. Founded more than 25 years ago, Corey is widely recognized for its thoughtful design and strategic insights.